STEVEN CLARKE
Vice President, Marketing
Steven has managed the full spectrum of marketing and communications needs for Golden Krust. Under his leadership, the company has conducted a full rebrand, including restaurant and retail packaging redesign, resulting in double-digit ROI year over year. His dedication to innovation has digitized the Golden Krust brand, increasing convenience and accessibility for old and new customers.
Serving as the company’s spokesperson, he interacts with major TV, radio and print media, managing crises and securing local, regional and national earned media.
Steven continues to conceive and execute new ways to expand the company’s footprint — including introducing third-party delivery to Golden Krust restaurants, aiding in the development of non-GMO verified plant-based menu offerings, and launching resonant influencer marketing campaigns, including one with Grammy-winner, Lizzo, for the Beyond Meat® patty.
Steven is a proud immigrant from Kingston, Jamaica, and a graduate of St. John’s University.
